What should I put in my portfolio?

This is a great question and I get asked it often. Now the specifics may vary slightly with your discipline, but I feel your design portfolio should demonstrate five specific characteristics:

  1. The first is that you are a creative thinker.
  2. A strong knowledge of the principles and elements of design.
  3. A knack for organizing various elements in a specific space, whether it be on a piece of paper, a computer screen or in a room.
  4. A good knowledge and use of color , and
  5. An eye for composition and grid structure.

Click here for an example of a great graphic designers portfolio. For the young designers make sure you go over these with a Mentor or trusted friend; for you seasoned professionals out there, drop me a line to let me know your thoughts. I look forward to your feedback.

Jacinda Walker is a designer, entrepreneur and instructor with over 20 years of industry experience, who calls Cleveland, Ohio home. She believes that “participation is the key to success.” Her work ranges from designing publications to educational programming and event management.

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